Do you want to organize a Summer Fest and don’t know where to start?
Persona muestra una bola de discoteca tras una cortina plateada
Foto perfil autor artículo: Álvaro Martínez González
Marta Nogueira
April 20, 2023

Do you want to organize a Summer Fest and don’t know where to start?

Summer is the perfect time to hold outdoor music festivals. Organizing a successful festival requires setting some objectives, choosing the right place, a perfect date and defining a budget so that everything goes perfectly. It is also important to take into account what is being offered at the venue. All this will help us to achieve an event that stands out from the crowd and attracts attendees from all over, being a festival of reference.

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Summer is the perfect time to enjoy outdoor leisure activities such as music festivals. The days are longer, the temperature is ideal and people are looking forward to spending time outside after the winter. If you are thinking of organizing a Summer Fest but don’t know where to start, don’t worry. Here’s a complete guide to the steps you need to take to organize a successful festival and some ideas on how to stand out with your idea.

Steps to organize a Summer Fest

Set a goal

To do this you must determine a series of questions such as what is the purpose of the festival, if you want to raise funds for a charity, promote a social cause or simply offer a day of fun. Having objectives in mind will help you make certain decisions.

Choose a venue

You should choose the right place to hold your festival and make sure it has enough space for attendees to be comfortable and that it is close to parking and public transportation. In addition, if you offer food and beverage booths, it is necessary that the place also has access to water and electricity.

Choose the most suitable date

Choose a date that does not coincide with other events that are also important in the area where the festival will be held and that has a high probability of good weather, such as the summer months.

Define your budget

Define a budget that is realistic for the festival, taking into account venue rental costs, artist bookings, promotional campaign and other expenses such as security and staffing.

Seek sponsors

Look for sponsors who can help you cover part of the festival’s expenses. These sponsors can be local or national companies that may be interested in promoting their products or services at your event.

Hire suppliers

Hire the food, beverage and other service providers you need for your festival. Also, make sure they have the necessary licenses and permits to operate your event.

Promote the festival

Through social media, newspapers, venues, posters and other media. Use attention-grabbing images and messages that highlight the benefits of attending the festival.

Organize logistics

It is important to take into account different factors within the festival. Parking, security or personnel. Also make sure everything is ready for the day of the event.

Enjoy the festival

Enjoy the festival together with the attendees and make sure everything runs smoothly.

Essential services to consider when organizing a summer festival

Public restrooms

Make sure you have portable toilets for your visitors. The number will depend on the number of people attending the festival.

Security services

Hire security services to ensure the safety of your attendees. The size of the security team will also depend on the number of attendees.

Food and beverage

Offer a wide variety of food and beverage booths. Make sure vendors have the necessary licenses to operate.

Rest area

Determine a rest and relaxation area that is in a shady spot so that all attendees who need it can rest there and recharge their batteries.

Parking

It is important to determine that there is sufficient parking space for attendees. If this is not the case, it is essential to offer other alternatives such as public transportation or collaboration with parking facilities that are close to the venue.

Public transportation

The festival site should have access to public transportation. This will make it easier for attendees to reach the site without any limitations.

First aid

It is essential to have a first aid service in case there is any kind of medical emergency among the attendees.

Be different: give visitors a reason not to miss the festival

Organizing a summer festival is no easy task, as there is a high level of competition and many options available to visitors. To stand out from the crowd, it is important to offer your audience something different and unique. To do so, we must take into account a aries of ideas that can help us to make the festival memorable and attract attendees from all over the world.

Theme

It is important to establish a theme for our summer festival and that the decoration of the venue goes according to that theme.

Unexpected artists

Hire artists that are not too well known but very talented. This can surprise our attendees and make the festival more exciting.

Interactive activities

Offer interactive activities for attendees, such as workshops, games, booths offering festival makeup, and other activities that will get them actively involved in the festival.

Food

Offer food from different countries or food that goes along with the theme of the festival. This can be a unique experience for attendees.

Lightning

Use different and eye-catching lightning for the festival site to create a special atmosphere.

Like any event, a summer festival requires planning, creativity and attention. Following a few steps, a few tips and having everything well organized is the best option if we want the event to be a success. Besides, standing out with a different and unique idea will attract many attendees to enjoy a totally different summer day.